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THE ROLE OF ENTREPRENEURIAL MINDSET IN THE
RELATIONSHIP BETWEEN ENTREPRENEURIAL PERCEIVED
AND ENTREPRENEURIAL IMPLEMENTATION INTENTIONS
OF STUDENTS IN THE SOUTHEAST OF VIETNAM
Nguyen Quang Thu
1
, Tran The Hoang
2
, Ha Kien Tan
3
ABSTRACT
This study examines the relationship between perceived, Implemental mindsets and
entrepreneurial implementation intention of final year students in HCM City, Binh Duong Province,
Dong Nai Province, Ba Ria Vung Tau Province. These relationships were determined by the 438
students who had entrepreneurial intention (or starting or started). The objective of this study
extends the Event Entrepreneur model (EEM) by adding the implementation intention factor
into the model. This new model was examined by 438 students who had started (or starting) the
business. The results of the study show that perceived feasibility has been a direct impact to on
entrepreneurial implementation intention very strong, next by implemental mindsets and perceived
desirability. The addition of implemental mindsets to the model is statistically significant and the
model is improved. Finally, the study drew conclusions and implications for university policies and
direction of research future.
Keyword: Entrepreneurship, Entrepreneurial perceived desirability, Entrepreneurial perceived
feasibility, Entrepreneurial Implemental mindsets, Entrepreneurial implementation intentions,
University student
1. INTRODUCTION
Entrepreneurship has always been a topic of concern for governments, policymakers and
academics. The main reason is that the more businesses start the more faster economic growth
(Audretsch, 2007) while minimizing unemployment (Santarelli, Carree, & Verheul, 2009).
Students in developing countries are a potential force to supplement their start-up forces
(Fayolle et al., 2006).
According to GEM (2016), the percentage of respondents who want opportunity and ability to
start a business in Vietnam in 2015 is 56.8%. This rate has fallen slightly from 2014 (58.2%) due
to fierce competition fears in the context of deep integration into the world economy. Meanwhile,
the rate of failure of Entrepreneurship in 2015 in Vietnam is 45.6% quite high compared to other
countries with the same level of development and tends to increase in many years. This indicator
reflects the carefulness of being involved in start-ups, which creates barriers that many people
have not embarked on to start their career, despite their opportunities and start-ups (GEM, 2016).
In developing countries, the percentage of people who are aware of high probability of starting
a business has a high proportion of people who intend to start a business (average of 36.5%).
1
University of Economics Ho Chi Minh City – [email protected]
2
University of Economics Ho Chi Minh City – [email protected]
3
Binh Duong Economic and Technology University – [email protected]
