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Hội thảo Khoa học Quốc tế
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and entrepreneurial intentions Moreover, the perception and mindset of Vietnamese students (as
a country with a transitional economy) is somewhat different from that of developing countries.
Therefore, the article will approach the direction of perceived, entrepreneurial mindset and
entrepreneurial intentions.
2.3. Concepts in research models and hypotheses
Entrepreneurial intentions
In order to better understand entrepreneurship, this study will begin to introduce entrepreneurial
intentions. According to Shane & Venkataraman (2000), the intention to start a business is the
process of identifying, evaluating, and exploiting business opportunities; Sheeran (2002), the
intention to start a business is the motivation of a person to perform a behavior, including both
directions (to do X vs. zero) and intensity (how much time and effort that person ready to invest in
the implementation of X); Souitaris et al. (2007), entrepreneurial intentions is the involvement of
an individual’s intention to start a business and some other definitions.
Thus, there are many definitions of entrepreneurial intentions. In this study, the authors will use
the definition of Shane & Venkataraman (2000) and Sheeran (2002), for two reasons: first, Shane &
Venkataraman (2000) approaches the process of identifying opportunities, evaluating performance,
planning the implementation (how much time and effort the person is willing to invest startup
business) and other. Secondly, behavioral research through intent is proven to be superior to other
approaches.
Entrepreneurial Goal intentions
According to Gollwitzer (1993), goal intention is intention in Theory of Planned Behavior Ajzen
(1991) or Event Entrepreneur model (Krueger et al., 2000), with Fayolle & Liane (2014) Goal intentions
is a form of commitment and is a necessary step before Implementation intentions and behaviors. In
goal setting theory, it is a challenging goal because of the new challenge individuals make.
Entrepreneurial Implementation intentions
According to Sheeran & Silverman (2003) distinguishes between the “motivational stage
in which the person decides to act and the volitional stage he or she plans on how to make a
decision.” The motivational stage is the stage in the process of identifying opportunities for start-
ups and the possibility of starting a business in intentional models. The planning phase refers to
intentional action and is not addressed in intentional models. However, it is still part of the process
of performing the behavior.
Implementation intentions determines when, where and how they plan to issue their intentions
(Gollwitzer & Brandstätter, 1997). Implementation intentions corresponds to a process if - then
(if - then) facilitates the transfer of target intent into behavior. The intent of the action is to see a
predictable situation signal, and it will trigger planned action with a predetermined target intention
(Parks-Stamm, Gollwitzer, & Oettingen, 2007) or say Alternatively, it is the mediation between the
goal intention and behavior.
Entrepreneurial Implemental mindsets
According to McMullen & Kier (2016), consideration is made between goals and competencies,
experiences in the motivational stage, with the aim of minimizing risk to make the decision to
continue Targeted promotion (promotion focus) or prevention (prevention focus). Mathisen &
Arnulf (2013), individuals will think of calculating the desire and ability to fulfill that desire through
action plans closer to the goal orientation in order to answer the question of how I am starting . Cao
Quoc Viet et al (2016), is the assertion of the entrepreneur.
